Archive

For May, 2011

International Business From Home – Lifestyle of the Online World

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Everywhere At Once From Anywhere…

Entrepreneurs who take international business seriously are well aware that the online world is a portal to the real world lifestyle they’re after. Providing solutions to micro-niche markets on an international scale is changing the concept of running a business from home.

Successful entrepreneurs go into business in order to positively impact society. The international community contains some very deep social needs and poor economic conditions accompany every one of them. Independent home business owners are more than inspiring to ambitious people with limited employment options.

Changing Lives One by One

Treating your current customer as your only customer is a service mindset that can be equally applied to partners, associates, prospects and leads. This level of intimacy is enhanced by the ability to work online person to person or in group settings.

Forming relationships with people far away used to be difficult before the internet introduced the online business world. Today you can reach one person at a time and effectively liberate them from whatever situation they’re in with a little imagination and some online tools.

Putting Others First

The internet is affecting the lifestyles of thousands of people all over the world by allowing them to do business like never before. However, the quickest way to advance your business is by providing valuable service to others.

When you help someone to accomplish something they’d been struggling with, especially achieving a financial goal, they can’t wait to share their experience.

The Final Equation

Present people with an opportunity to improve their lifestyle and you’ll get noticed. If you deliver on that promise you become valuable, even famous to that individual.

Fame in the online world will lead to fortunes in international business. Whether you run your business from home or the local coffee shop isn’t as important as the vision behind why you’re in business in the first place.

Small Business – Location, Location, Location

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Moving to London is one of those activities that most young people consider at least once in their twenties and which many act upon. Some subsequently leave, others stay for decades. The ‘brain drain’ south is a cause of concern for northern counties like Yorkshire, as well as Scotland and Wales. People are lured by the promise of a massive capital city, with plenty of jobs and opportunities. The only problem is that because there are millions of people competition for jobs and customers is fierce, and let’s not forget, the London lifestyle is not to everyone’s taste.

Businesses can thrive in London if they prove popular – there are certainly customers if you can attract them and there’s plenty of contacts. However, with sky-high rents and the personal cost of living quite painful, London is not always the best option for starting out. Neither, for that matter, are other big cities like Birmingham and Bristol. It depends of course on your business and life-style expectations, but smaller cities like Inverness can be surprisingly business friendly.

Part of the reason for this is that enterprise committees and development agencies may be very keen on creating or maintaining jobs, therefore strongly encourage new business in their jurisdiction. In Inverness, Highlands and Islands Enterprise has invested heavily in the area in the last few years, drawing money from the EU and Scottish Executive.

The investment project into the University of the Highlands and Islands has also contributed to economic growth. However, Inverness is popular with professionals who simply want to escape from the rat race. With outstanding scenery close by, including the Great Glen and its most famous inhabitant, the Loch Ness Monster, businessmen and businesswomen simply choose to make the move and then look around to see where they can use their skills.

With the flexibility now offered by the Internet, an increasing number of small businesses can be run from rural premises. It is not always necessary to have an ‘office front’ in a reasonably well frequented location. Boreas Books, retailing fine or rare books and first editions, is located in the Orkney island archipelago and could not be further from a metropolis, but still prospers. Offering an exclusively online service it has no need of over-the-counter sales.

It is increasingly tempting to combine running a small business with enjoying a comfortable life-style. Of course, the glitter of big cities cannot to denied, but if you need something quieter, fresher and perhaps more child friendly, then setting up a small business in a less metropolitan area could beautifully let you combine business with pleasure.

To find out about the business potential of less urban places you have a number of options: contact Regional Development Agencies, Business Link or local entrepreneurial groups. Otherwise, for a fee, special marketing companies will send you over a deluge of statistics. If the figures look good and you need to escape from the city, consider whether your small business – and your family – would do just as well, if not better, in another location.

Disclaimer:

This article has been written for information and interest purposes only. The information contained within this article is the opinion of the author only, and should not be construed as advice or used to make financial decisions. Expert financial advice should always be sought and any links contained within this article are included for information purposes only.

Business Casual – 5 Tips for Professional and Casual Business Dress

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Are you confused about what business casual dress really means?

It’s a merging of the formal, tailored, dark & neutral colors of business wear, with the relaxed, loose, comfortable look of casual wear. It’s not weekend wear, or sportswear. It’s somewhere in between. It combines the professionalism of business dress with the comfort of casual dress, to create a smart, polished office look that’s a step below business formal.

Here are 5 tips for looking stylish in business casual attire.

1. Dress for your industry and for your company. If you are meeting clients, in most companies it’s a good idea to have a jacket handy. A jacket instantly upgrades your look, and presents a polished, professional appearance.

2. Choose your accessories carefully. You many be wearing a sweater and pants, but make sure your shoes are shined and stylish. Carry a good quality leather briefcase or handbag. Invest in a sharp-looking watch with a leather or metal band. Wear a leather belt to tie your look together.

3. Coordinate colors. Yes, you are wearing a more casual look, so you don’t need to dress in charcoal grey or navy. However, consider that these neutral colors are a great basis for a capsule wardrobe. When you begin with 2 or 3 pairs of pants in black, navy or grey, you can add any color shirt or sweater and still look business-like. When you top it off with a jacket, you look ready for any business event.

4. Check your grooming. Make sure your hair is clean and has a style that suits you. Check that your fingernails are filed, with no jagged edges. Check for stale breath and 5-o’clock shadows. Sometimes we don’t realize that we look less than fresh at the end of the day, when we may be heading out to see clients.

5. Give yourself a once-over in the mirror before you step outside. Look for loose threads, missing buttons, and scuffed heels. All of these details play an even bigger part of the picture when you wear business casual attire.

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